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Featured story

10 off-site SEO strategies to boost your rankings

Search engines are constantly changing their algorithms. While it’s important to keep track, these days your off-site SEO efforts are almost as important as your on-site efforts. A recent study by Moz found that off-site SEO-related factors likely carry more than 50% of the ranking factor weight. … [Read More...]

Featured story

Top 5 content trends for 2017

Top 5 content trends for 2017

2017 is an exciting year for content. It's finally the year where you can target each customer so they have a unique experience with your brand. These 5 … [Read More...]

Featured story

How to plan and create SEO-friendly content

How to plan and create SEO-friendly content

SEO-friendly content is all about ensuring that your content is timely, relevant and useful for your prospects and customers. Creating SEO-friendly content involves … [Read More...]

Recent Posts

How to Rank Well after Panda 4.0

How to Rank Well after Panda 4.0

June 8, 2014 By Gazalla Gaya

On May 21, 2014, Google unleashed Panda 4.0, an update to their famous filter known for flushing out low quality content. Panda's main aim is to remove content that's thin, low-quality or spammy from rankings so that the user gets the highest quality results. Panda was first released in February 2011 and has had several updates. Panda 4.0 is the … Continue Readng...

25 Helpful Resources to Improve Your Writing Skills

25 Helpful Resources to Improve Your Writing Skills

May 24, 2014 By Gazalla Gaya

We all know that improving your craft of writing can help you land lucrative gigs, improve your communication with prospects and customers and can even help you do well in jobs where you are not paid to write. So, where do you look online for inspiration to improve your writing skills? Fortunately, there are plenty of resources that we can tap … Continue Readng...

How to Delight Your Audience with Brand Storytelling

How to Delight Your Audience with Brand Storytelling

May 13, 2014 By Gazalla Gaya

Stories sell. Stories excite our imagination and increase our passion. Above all a good story can make our audience relate to our brand by touching their hearts. And there’s no more powerful way to make a connection with your customer. Stories connect us to our listeners. When we share our own real-life stories or the stories of others our … Continue Readng...

10 SEO Mistakes You Can’t Afford with Your Content

10 SEO Mistakes You Can’t Afford with Your Content

May 4, 2014 By Gazalla Gaya

A few years ago SEO was mostly technical. Nowadays, it's all about content. Due to rapid changes in SEO in the past few months, old SEO practices no longer work and may harm you. On the other hand, spending the time and doing the right things will result in better rankings and more visibility for your business. So how do you know what to avoid … Continue Readng...

10 Tips to Make Your Writing Crystal Clear

10 Tips to Make Your Writing Crystal Clear

April 13, 2014 By Gazalla Gaya

Albert Einstein once said, "If you can't explain it simply enough, you don't understand it." It's the same with our writing. Clear communications can help us to: Increase conversions Increase audience engagement Improve readers' understanding of our message The best way to convert prospects to customers is through plain, simple and direct … Continue Readng...

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